Nowadays, social networks are essential for a brand, have it e-commerce (Internet sales) or not, in order to communicate its position, be present on the Internet and still maintain a relationship with the customer.
The truth is that social networks are increasingly segmented, you need to understand who your target audience is and where it is. That is, in short, you do not have to be in all the social networks of today, but in the same ones that your client is inserted, for example: if your target audience is younger and connected bet on Instagram and Snapchat, if it is more linked to news or sports are present on Twitter, these are merely illustrative examples of various current realities of different target audiences.
When we speak in terms of conversions, the numbers have gone up every year. Some social networks restrict the content of commercial pages forcing the brand to invest in advertising (Facebook, Twitter, Linkedin and more recently, Instagram), according to the segmentation and content, this advertising can also give a great return to its platform.
One of the factors of extreme importance is the maintenance of social networks, that is, before creating a profile / page think about whether you will have time to nourish it with quality content and, at the same time, be willing to respond and meet to a vast number of interactions that you will receive from these routes.
Doing all this seems like a simple thing, but it requires a serious commitment and you can be sure that it will really work for you! In this way it is too important to consider “never fail” with your clients and followers, so invest in communication professionals qualified to do this type of work.
Managing a professional page for a business is much more complex than having a Facebook profile and feeling empowered to do a professional job.
We have a team dedicated to Creating and Managing Social Networks with the intention of assuming the commitment to create professional benefits guaranteeing an organized and planned presence in Social Networks.