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Digital Marketing Services in Santarém
30 Mai 2018

In one brief definition:

“The new trend of researching markets, advertising products, services and corporate brands in this virtual environment is what we can define as the main objective of Digital Marketing.” Source: wikipedia

Therefore, it is no more than a set of communication techniques that uses the digital medium as a way to reach a certain target audience.

For this, digital communication develops email marketing actions and newsletter. These actions, which are essential to present a company, products and services.

Thus, frequent communication, through newsletters, becomes fundamental to consolidate and retain their customers.

Clearly, Online CommerceE-Commerce, is a case of using this technique, where companies market products and services through the internet, using specific websites for this purpose.

Eventually, they use viral marketing techniques, for the “re-routing” of internet users to this site.

However, in order to manage a Digital Marketing campaign, you need to:

  • a good Planning;

  • a good implementation.

Thus, a better control of the results is obtained.

And as a consequence of a good strategy, you get a higher return on your investment.

 

This technique also draw on other services. Such as:

  • SEO (Search Engine Optimization) – Search Engine Optimization

SEO uses techniques to improve and / or adapt the contents of your website in order to guarantee a better positioning in the search engines.

  • Google AdWords Advertising Campaigns

AdWords Advertising associates ads with keywords related to the Company, products, or services.

  • Facebook Ads Campaigns

These campaigns have advantages: affordable investment; speed of execution of the campaigns; ad targeting; large audience coverage; attract potential customers; satisfaction and benefits.

For more information do not hesitate, contact us.


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